Affiliate Marketing / What to Expect at Partnerize’s Partnership Day 2024 We’ll be heading down to cover the day and hear your opinions. By Sol Wilkinson / 11 Jun 2024
Influencer Marketing / Marriott Sued by Sony for Unlicensed Use of Music The lawsuit serves as a reminder to agencies, creators, and brands about the severe pitfalls of improper licensing. By Sol Wilkinson / 6 Jun 2024
Affiliate Marketing / Paid-only / Savings United Talk Rebrand, Site Reputation Abuse, and More Dan Cohen and Rebekah Ciccarello discuss the company's rebrand and how Google's cull on third-party coupon sites has affected the business. By Sol Wilkinson / 4 Jun 2024
Affiliate Marketing / Members-only / Rakuten Advertising Ramps Up its AI Offering The platform is doubling down on AI. But why is this interesting? By Sol Wilkinson / 30 May 2024
Affiliate Marketing / Webgains and Savoo Launch ‘Affiliate Fundraising Event’ for World Environment Day The partners have crafted a novel approach to affiliate marketing in order to support environmental sustainability. By Sol Wilkinson / 30 May 2024
Creator Economy / Snap and Dentsu Come Together in Unique AI Partnership The union of the social platform and marketing giant hints towards a wider trend of distinctive, AI-driven partnerships. By Sol Wilkinson / 29 May 2024
Creator Economy / TikTok US Court Case is Set for September A monumental moment for creator marketing has now been given a date, as court arrangements have been made for September this year to ascertain whether the app will be banned in the US or not. By Sol Wilkinson / 29 May 2024
Influencer Marketing / Members-only / Influencer Grace Beverley Penalised by ASA, As Business Owners Must Now Disclose Advertising Scott Guthrie from the IMTB gives his two cents on this "precedent-setting" ruling in influencer marketing. By Sol Wilkinson / 22 May 2024
Affiliate Marketing / Paid-only / Week in Review: Google’s Spam Update Goes Worldwide, While AI Overviews Cause Havoc in the US All the news in affiliate and performance marketing you missed this week. By Sol Wilkinson / 22 May 2024
Affiliate Marketing / Innovation, Experimentation, and Inspiring Creativity: The Winners of the 18th Performance Marketing Awards Let's dive in to who took home the trophies at last night's fantastic ceremony. By Sol Wilkinson / 17 May 2024
Affiliate Marketing / Members-only / Publishers Accuse Google SGE of Plagiarism, As Rollout Begins Just how much Google will use publisher content for AI overviews is unclear. However, there may be a way you can stop this from happening. By Sol Wilkinson / 15 May 2024
Affiliate Marketing / OpenAI Launches ‘Scary Impressive’ GPT-4o The new model can perform a variety of new tasks, including voice conversations, live translation, and even singing. By Sol Wilkinson / 15 May 2024
