Affiliate marketing has always been valued because it is easy to measure.
The final click is easy to measure, but that does not automatically make it the most valuable moment
PI LIVE Europe and the Agency Advisory Board (AAB) have unveiled the inaugural Agency Ecosystem, launching with 51 agencies across the affiliate, partnerships, influencer and creator economy landscape.
According to three experts, brands are seeking strong relationships, cross-channel expertise and a human touch. The Agency Ecosystem Map aims to simplify their search.