Affiliate Marketing / Zilch Secures European Banking Licence Through $38m Fjord Bank Acquisition Zilch has struck a deal to buy Fjord Bank, giving the fintech a European banking licence as it pushes beyond the UK. By Sol Wilkinson / 8 Jan 2026
Influencer Marketing / Members-only / Lessons We Should Take From Emily in Paris Season 5, From Real Marketing Experts By Sofia Aira / 8 Jan 2026
Creator Economy / BREAKING: PMG Acquires Digital Voices Influencer Marketing Agency Influencer Marketing Agency Digital Voices announced last night that it has been acquired by PMG. By Sofia Aira / 7 Jan 2026
Creator Economy / Restrictions or Loopholes? What the UK’s Junk Food Ad Ban Means for Influencer Marketing When the UK’s new ban on junk food advertising comes into force this week, the creator economy will have to recalibrate. By Sofia Aira / 6 Jan 2026
Off The Beat / How to Test Coupon Extensions Without Getting Played As the Honey saga continues, Ishtvan Torpoi offers a take on how to best work with coupon browser extensions. By Ishtvan Torpoi / 6 Jan 2026
/ Former New Engen SVP Launches Flat-Fee Media Platform MediaPact Lacie Thompson’s new venture helps brands, agencies, and publishers manage flat-fee media placements with analytics and performance insights. By Sol Wilkinson / 6 Jan 2026
Performance Marketing / Omnicom Moves TPN Under Flywheel as It Doubles Down on Retail Media The move combines decades of shopper marketing experience with data-driven commerce capabilities. By Sol Wilkinson / 5 Jan 2026
PI LIVE Europe / Paid-only / Let’s Get Sh*t Done with Awin If you've had a marketing challenge that's been bugging you for weeks and can't find the right fix, we might have solved it for By Newsdesk / 5 Jan 2026
Creator Economy / Head of Instagram Faces Huge Backlash From Influencers Claiming the Platform “Failed to Protect” Them Against “AI Slop” in 2025 One creator with a whopping 2 million followers accused Adam Mosseri of “gaslighting” the world on Instagram's failure to protect creators. By Sofia Aira / 2 Jan 2026
Affiliate Marketing / Affiliate Marketing Delivers £19bn, But Still Struggles for CMO Recognition The APMA’s Voice of the Nation reveals that while affiliate continues to break records with performance, there remains a perception gap that pulls it back. By Sol Wilkinson / 23 Dec 2025
