Hello Partner (Page 145)

Spotlighting Brilliance in Performance Marketing: PMA 2024 Shortlist Unveiled!

Revealing the entries that have a chance of winning at this year’s Performance Marketing Awards.

By Sol Wilkinson

/ 24 Apr 2024

Spotlighting Brilliance in Performance Marketing: PMA 2024 Shortlist Unveiled!

‘Video Everywhere’: CTV is a Performance Marketer’s Dream

We caught up with AdXact's Robert O'Rourke at PI LIVE USA to learn more about the possibilities of CTV.

By Sol Wilkinson

/ 23 Apr 2024

‘Video Everywhere’: CTV is a Performance Marketer’s Dream

Technology Took Centre Stage at PI LIVE USA, Day Two

What went down on our final day in the Magic City.

By Sol Wilkinson

/ 23 Apr 2024

Technology Took Centre Stage at PI LIVE USA, Day Two

Last Call: Don’t Miss the Final Deadline for Global Influencer Marketing Awards 2024 Entries!

Submit your entries now before it’s too late and shine bright at the Global Influencer Marketing Awards 2024 this July!

By Jack Shute

/ 23 Apr 2024

Last Call: Don’t Miss the Final Deadline for Global Influencer Marketing Awards 2024 Entries!

Week in Review: YMU’s TikTok Star Takeover, Amazon’s New Live Shopping Channel, and Updates From YouTube and Snapchat

From YMU's latest signings to YouTube's Shorts ads, Snapchat's transparency boost, and Amazon's Live shopping channel, it's been a week of digital innovation.

By Jack Shute

/ 22 Apr 2024

Week in Review: YMU’s TikTok Star Takeover, Amazon’s New Live Shopping Channel, and Updates From YouTube and Snapchat

A Week in TikTok: Enhanced Ad Controls, Bilingual Marketing Insights, & Regulatory Uncertainty

Explore TikTok's latest updates, including enhanced ad controls, insights into multilingual marketing, and ongoing regulatory discussions in the US.

By Jack Shute

/ 19 Apr 2024

A Week in TikTok: Enhanced Ad Controls, Bilingual Marketing Insights, & Regulatory Uncertainty

PI LIVE USA: Day One Recap

Highlights from a fantastic day of conferencing in sunny Miami.

By Sol Wilkinson

/ 18 Apr 2024

Celebrating Excellence in Partnerships – USPA 2024 Winners Announced

Highlights from last night's glorious USPA ceremony.

By Sol Wilkinson

/ 18 Apr 2024

Celebrating Excellence in Partnerships – USPA 2024 Winners Announced

Best Influencer Marketing Partnership – LT Partners (by New Engen) & Universal Standard

LT Partners (by New Engen) Website | LinkedIn LT Partners (by New Engen) Sets a New (Universal) Standard LT Partners, in collaboration with Universal Standard, crafted a groundbreaking influencer marketing campaign,

By Newsdesk

/ 18 Apr 2024

Best Influencer Marketing Partnership – LT Partners (by New Engen) & Universal Standard

Best Cross-Channel Strategy – Rakuten Advertising & OUAI Haircare

Rakuten Advertising Website | LinkedIn 0:00 /0:10 1× Rakuten Advertising: Multichannel synergies power +135% in sales for OUAI Haircare OUAI Haircare's collaboration with Rakuten Advertising yielded remarkable

By Newsdesk

/ 18 Apr 2024

Best Cross-Channel Strategy – Rakuten Advertising & OUAI Haircare

Best Content Partnership – Shoplooks & Uniqlo

Shoplooks Website | LinkedIn Shoplooks x Uniqlo: Creator Collaboration Puts Spotlight on Smart and Stylish Fashion In 2023, Shoplooks and Uniqlo embarked on a strategic partnership, melding influencer marketing prowess with

By Newsdesk

/ 18 Apr 2024

Best Content Partnership – Shoplooks & Uniqlo

Best Brand Engagement Campaign – JD Sports & Rakuten Advertising

Rakuten Advertising Website | LinkedIn 0:00 /0:10 1× JD Sports & Rakuten Advertising | Leveraging Sneakerhead Community to Boost Authenticity For over five years, JD Sports and Rakuten Advertising have

By Newsdesk

/ 18 Apr 2024