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Best Use of Data and Insights – In Digital & Puresport

Best Use of Data and Insights – In Digital & Puresport
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In Digital

Website | LinkedIn

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In Digital & Puresport – Data stories to triple your ROI

By leveraging optimised data and insights, In Digital transformed Puresport's business and marketing approach, exceeding growth targets while achieving a remarkable 3x ROI improvement.

Unlike short-term gains, they employed attribution, marketing mix, and LTV modelling to create a multi-channel strategy focused on sustained long-term growth.

This approach showcased innovation and a profound understanding of user behaviour, setting a new standard in performance marketing. Importantly, the data models developed by In Digital are owned by the client, eliminating the need for software purchases, licence charges, or hidden fees.

This commitment to transparency and client ownership reflects In Digital's collaborative ethos and underscores their dedication to driving measurable results for their partners.

Judges Comments

“Really like their ethos as an agency. Strategic, thorough, superb.”

The Best Use of Data and Insights Award was sponsored by WeShop


The Performance Marketing Awards 2024 was held in association with WeShop

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