The House has passed a bill potentially banning TikTok in the US, pending Senate approval, sparking concerns in the Creator Economy and prompting calls for proactive measures from industry leaders.
Global Savings Group, Savings United, and Vouchercodes.co.uk weigh in on the recent update that threatens to remove certain coupon publishers from the SERPs.
The BBC Creator Lab, in partnership with TikTok, aims to shape the future of digital content creation, allowing UK creators to unlock their full potential.
Senior marketers are also seeing near-perfect effectiveness rates in content commerce and performance marketing, but aren't ready to prioritise affiliate marketing.
Despite grappling with financial insecurity, Gen Z students exhibit a surprising willingness to prioritise buying from fashion, beauty, and tech brands.
ASOS transforms staff into influencers, Lipton recruits creators to connect with Gen Z, Threads sees a surge in downloads, and Instagram unveils its 'Friend Map' feature.
