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Real Reason Ben & Jerry’s Co-Founder Jerry Greenfield Departed, and What It Means for Unilever

Jerry Greenfield, co-founder of Ben & Jerry’s, has stepped down after nearly five decades after political disputes with Unilever.

Affiliate Partnerships Creator Economy

“You Have to Ride the Sandworm” Santi Pierini, CEO of CJ, on AI Search, Social Commerce, and the Future of Affiliate Marketing

CJ’s CEO, Santi Pierini, speaks with Sol Wilkinson on everything from affiliate Dune analogies, to why our industry has as much potential as the iPod, and a range of developments for CJ this year.

Affiliate Partnerships Performance Marketing Newsdesk

Performance Marketing Awards Return for 20th Anniversary with Exciting New Categories

The PMAs are back, celebrating two decades of excellence in performance marketing. This year introduces new categories reflecting the latest trends in AI, social commerce, and peak trading campaigns.

Awards showcase

Game-Changing Leader of the Year

Boutique Talent Agency of the Year

Talent Agency of the Year

Creator Collaboration of the Year

Breakthrough Creator of the Year

Boutique Influencer Marketing Agency of the Year

View More Winners

Influencer Marketing

Affiliate Partnerships

Creator Economy

Performance Marketing

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Real Reason Ben & Jerry’s Co-Founder Jerry Greenfield Departed, and What It Means for Unilever

Battle of the Jeans: From Sydney Sweeney to Katseye, Which Viral Denim Campaign Actually Performed the Best?

ChatGPT Now Mimics Google Ranking Factors: What That Means for Influencer and Content Marketers

SoFire’s Hot Campaigns: How Ogilvy’s ‘Message in a Mithai Box’ Campaign Sparked a Legal Awakening for Pakistani Women

“You Have to Ride the Sandworm” Santi Pierini, CEO of CJ, on AI Search, Social Commerce, and the Future of Affiliate Marketing

Ryan Hudson, Founder of ZeroClick, Talks Affiliate Marketing, AI Search Ads, and Sleek Acquisition

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Affiliate Partnerships Newsdesk

Gen Z Set to Fuel Shopping Boom in Third Quarter of 2024

Gen Z's shopping spree forecasted for the third quarter of 2024, reveals UNiDAYS research, with insights into their evolving preferences and priorities.

Creator Economy Influencer Marketing Newsdesk

Snapchat Partners With Leading Agencies to Empower Creators

Snapchat's latest partnerships with Billion Dollar Boy, Influencer, and The Goat Agency signal a new era of empowered collaboration between brands and Snap Stars.

Creator Economy Influencer Marketing Partner+

Week in Review: Ogilvy Tackles Health Misinformation, Advice for Creators Following TikTok Ban, and Meta’s Threads Sees a Surge

From combating health misinformation through influencers to significant developments in social media platforms like TikTok, Meta's Threads, and Instagram, this week has been a busy one for the Creator Economy.

Performance Marketing Affiliate Partnerships Newsdesk