Latest News

Average Cost For a Sponsored Post on Instagram Has Risen 44% From 2018 to 2019

According to a new report by IZEA, the average cost per sponsored post on all platforms has risen dramatically over the past five years. On Instagram, the average cost for

By Guest Writer

/ 15 Nov 2019

Average Cost For a Sponsored Post on Instagram Has Risen 44% From 2018 to 2019

IMA Q&A: Tagger on Winning Industry Choice of Technology

Congratulations on winning the Industry Choice of Technology or SaaS award. What has changed for you since winning the award? Thanks so much! We were all extremely excited to win,

By Guest Writer

/ 14 Nov 2019

IMA Q&A: Tagger on Winning Industry Choice of Technology

Instagram Hiding Likes: What’s Next?

This year, Instagram was testing a new feature, or, rather, an absence of one. Users from Canada started reporting like counters disappearing from their feed. Are we witnessing the beginning

By Guest Writer

/ 14 Nov 2019

#IMS19: Kindred Tells us How to Create a Positive Impact Within Your Digital Community

Alex Packham is the co-founder of new influencer marketplace Kindred and after his panel session at the Influencer Marketing Show, he joined Joele Forrester to chat about the rise

By Guest Writer

/ 13 Nov 2019

#IMS19: Kindred Tells us How to Create a Positive Impact Within Your Digital Community

#IMA20: Make Your Entries Stand Out From the Crowd

Winning an Influencer Marketing Award is not all about partnering with a big blue-chip brand but demonstrating to judges within your entry, the success, smart execution, careful technology selection,

By Guest Writer

/ 13 Nov 2019

How Linqia and Arena Used Influencers to Refresh the Vodka Scene with Three Olives Rosé

Linqia delivered a unique twist to a campaign to help Three Olives raise awareness of their new rosé vodka. Partnering with Arena, part of the Havas Media Group, Three Olives

By Guest Writer

/ 13 Nov 2019

How Linqia and Arena Used Influencers to Refresh the Vodka Scene with Three Olives Rosé

#IMS19: Whalar Shares How Neuroscience is Changing Influencer Marketing

Whalar’s SVP of research and analytics, Ian Forrester, delivered a solo session that went down a storm at this year’s Influencer Marketing Show as he spoke about the

By Guest Writer

/ 12 Nov 2019

#IMS19: Whalar Shares How Neuroscience is Changing Influencer Marketing

#IMS19: Tagger Media on How to Leverage Ethical Data in the Influencer Marketing Space

Tagger Media’s Dave Dickman moderated a panel discussion that tackled data privacy in the age of influencer marketing at this year’s Influencer Marketing Show. Tagger is an influencer

By Guest Writer

/ 8 Nov 2019

#IMS19: Tagger Media on How to Leverage Ethical Data in the Influencer Marketing Space

How to Stop Wasting Your Influencer Marketing Budget

Influencer marketing is like the cool kid in school. No one doubts their popularity, and everyone wants to be them. The channel’s success is even measured with ‘likes’, a

By Guest Writer

/ 8 Nov 2019

How to Stop Wasting Money on Influencer Marketing

FTC Publishes New Disclosure Guidelines for Influencers

The US Federal Trade Commission (FTC) has released a new guide ‘Disclosures 101 for Social Media Influencers‘ which aims to inform influencers on how and when they should disclose their

By Guest Writer

/ 7 Nov 2019

FTC Publishes New Disclosure Guidelines for Influencers

Whalar’s Biggest 2020 Trend Prediction: The Rise of Influencer Advocacy

Whalar has today released its 2020 Influencer Trends Report, a definitive guide for marketers to the cultural and visual trends that will arise in the industry next year. Having analysed

By Guest Writer

/ 6 Nov 2019

Whalar’s Biggest 2020 Trend Prediction: The Rise of Influencer Advocacy

Fourth Floor Creative Launches Takeaway Event Series For Brands

Bristol-based content and influence agency Fourth Floor Creative is launching a new series of content marketing events to educate food and drink brands on social video. Big social media

By Guest Writer

/ 6 Nov 2019

Fourth Floor Creative Launches Takeaway Event Series For Brands