IMTB Officially Joins Committee of Advertising Practice
It’s a move that reflects growing trust in and recognition of the creator economy by regulatory bodies.
Want to start reporting on 30% - 70% more revenue from your current affiliates? Start tracking beyond customer purchases and capture data on repeat purchases and upsells....
Today’s ad ecosystem is broken—cluttered, disruptive, and pushing users toward ad blockers....
Discover how travel brands are transforming the industry by driving revenue through unique partnerships and a true global strategy....
Gen Z isn't just the next generation of spenders—they're the generation shaping the future of commerce. As digital natives with high expectations for convenience, personalization, and rewards, they're rewriting the loyalty playbook. In this panel, Zip.co, Fidel API, Puig Brands and CJ...
The affiliate marketing industry has had its fair share of setbacks, but it has been able to constantly adapt to keep itself in the game....
With GA4 misattributing up to 13% of affiliate orders and conflicting data between platforms, is it still a reliable tool for measuring affiliate performance? In this session, our panelists will unpack GA4’s challenges, explore alternatives, and discuss how brands can better track incremental value and full-funnel partnerships....