A CheatSheet for the Lead Generation Maze How to Properly Leverage First Party Data
The commoditisation of data is nothing new, but with the most recent round of google and industry updates, it is more prevalent than ever....
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“We Want to Triple the Category. We Can’t Do That Alone” Partnerize Co-Founder on Company Mission, Konnecto Acquisition, and AI
Sean Sewell calls on the wider industry to grow together.
Algowatch: June Social Media Updates
Here's a rundown of all the social media updates from June that you need to know about.
“The Last Straw” Google Veo 3’s Impact on Creators And The Dead Internet Theory
Arthur Brenac and Yann Caloghiris share expert insights on the ethical dilemmas, creative disruption, and the future role of human influencers in an AI-powered digital world.
Last-Click Is Tough for Creators. Lindsey Gamble Has Ideas.
At Awin ThinkTank, creator economy expert Lindsey Gamble shared how influencers can make affiliate marketing work, despite the last-click challenge.
Influencer Marketing in Canada: Bilingual Audiences and Quebec's Unique Culture
"It’s crazy, when you look at an influencer in Quebec, 95-98 per cent of their audience is Québécois. I’ve never seen that elsewhere in my life.”
