Nielsen and Google Team Up to Supply Enhanced CTV Insights
Launching globally, the solution will help advertisers better understand cross-platform campaigns.
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YouTube Ushers in Content Creator Takeovers for Brands During Super Bowl Season
YouTube reveals new sponsorship opportunities for brands during major cultural events like the Super Bowl.
Creators Say Commission Is Not Enough
EXCLUSIVE: CreatorIQ and Ipsos’ latest survey reveals that 41% of creators say brands are lacking opportunities besides affiliate, highlighting challenges and opportunities in affiliate marketing.
Impact.com Announces New CFO
New CFO Dale Lynch brings years of executive experience to the role.
Snap Slashes Workforce by 10% Amidst Turbulent Tech Layoffs
Snap Inc. announces plans to reduce its global workforce by 10% as it navigates challenges in the competitive tech landscape.
TikTok Re-Emerges to Dominate Indonesian E-commerce
Banned from the market in October 2023, TikTok Shop is back with a vengeance.
