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With the Launch of the Congressional Creators Caucus, Lawmakers Begin to Address the Creator Economy

Representatives Yvette Clarke and Beth Van Duyne launched the bipartisan Congressional Creators Caucus last week, which is designed to help the creator economy.

By Sofia Aira

/ 19 Jun 2025

With the Launch of the Congressional Creators Caucus, Lawmakers Begin to Address the Creator Economy

Affiliate Marketing Industry Surges 49.8% to $13.62B, Says PMA Report

Affiliate marketing growth outpaces e-commerce as sector diversifies and strengthens.

By Sol Wilkinson

/ 18 Jun 2025

Affiliate Marketing Industry Surges 49.8% to $13.62B, Says PMA Report

Indy Clinton Turns the Tables: How One Influencer Used a Private Investigator to Expose Trolls

In a bold move, influencer Indy Clinton has taken digital accountability to a new level - hiring a PI to unmask anonymous online trolls.

By Sofia Aira

/ 18 Jun 2025

Indy Clinton Turns the Tables: How One Influencer Used a Private Investigator to Expose Trolls

Claudia Sandino: CapCut’s New Update Could Cost Creators and Marketers Their Video Content Rights

Claudia Sandino recently spotted that CapCut updated its Terms of Service, and while the rollout was quiet, the implications are anything but.

By Sofia Aira

/ 17 Jun 2025

Claudia Sandino: CapCut’s New Update Could Cost Creators and Marketers Their Video Content Rights

Levanta Expands Affiliate Platform to Walmart Sellers in Early Access Rollout

Sellers and creators can activate and monitor affiliate campaigns across Walmart and Amazon in a game-changing unified platform.

By Sol Wilkinson

/ 17 Jun 2025

Levanta Expands Affiliate Platform to Walmart Sellers in Early Access Rollout

Sainsbury’s to Launch New Retail Media Platform, Nectar360 Pollen

The new platform enables marketers to plan, activate, measure, and monitor campaigns across both Sainsbury’s physical stores and digital channels.

By Sol Wilkinson

/ 17 Jun 2025

Sainsbury’s to Launch New Retail Media Platform, Nectar360 Pollen

WhatsApp to Introduce Ads in ‘Updates’ Section: What It Means for Marketers

The move aims to unlock new revenue streams for Meta, but there’s a chance it might backfire.

By Sol Wilkinson

/ 16 Jun 2025

WhatsApp to Introduce Ads in ‘Updates’ Section: What It Means for Marketers

Inside Awin’s Creator Ambitions and AI Innovations

Awin's CTO and CPO, Gary Reck, discusses Awin's AI and creator tools.

By Sol Wilkinson

/ 13 Jun 2025

Inside Awin’s Creator Ambitions and AI Innovations

ALO Yoga Faces Legal Scrutiny Over Undisclosed Influencer Endorsements

ALO Yoga is currently at the centre of a proposed class action lawsuit alleging deceptive marketing practices tied to social media influencers.

By Sofia Aira

/ 10 Jun 2025

ALO Yoga Faces Legal Scrutiny Over Undisclosed Influencer Endorsements

Influencers Arrested and Hundreds of Posts Taken Down in FCA Crackdown

Three influencers have been arrested in relation to an FCA report of illegal financial advice content.

By Sofia Aira

/ 9 Jun 2025

Influencers Arrested and Hundreds of Posts Taken Down in FCA Crackdown

Download the Entry Kit for Global Performance Marketing Awards 2025

Learn more about the important dates and new additions to this year's ceremony.

By Sol Wilkinson

/ 9 Jun 2025

Download the Entry Kit for Global Performance Marketing Awards 2025

Creator Lawsuit Against Capital One Shopping Proceeds to Court

Judge rules claims of unjust enrichment and tracking interference can proceed in court.

By Sol Wilkinson

/ 9 Jun 2025

Creator Lawsuit Against Capital One Shopping Proceeds to Court