Don’t Rely Solely on Amazon This Prime Day
DTC channels have seen a 27% increase in sales over Amazon sale periods.
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Filtered and digested for you. The latest relevant industry news published by the Hello Partner newsroom.
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What to Expect at iPX 2024 London
An essential agenda covering departmental barriers, influencer negotiation, innovative technologies, and more.
The Growing Problem with APAC Subnetworks and PPC Fraud
Several US & UK advertisers have seen a substantial amount of hijacking from affiliates on APAC subnetworks. I heard from an agency, brand protection platform, and APAC subnetwork to learn more about this.
What We Learned at Partnerize’s Partnership Day
Insights around the funnel, breaking new markets, tracking, and more.
Week in Review: 75% of Advertisers Are Still Unprepared for Cookie Deprecation
Plus, AI Overview analysis and new link curation tools for creators.
Reddit Ramps Up Performance Marketing Capabilities
The partnership will bring a range of useful measurement tools to advertisers for increased transparency and performance on the platform.
