Navigating the Creator Economy at the Influencer Marketing Show NYC
The Influencer Marketing Show New York is returning in 2023! We will be heading back to New World Stages to do it all again – this time even bigger and better.
Influencer Marketing1769
Read about the latest trends in influencer marketing and how brands can successfully engage with creators on all platforms to execute campaigns and partnerships that drive desired outcomes.
Check out the latest posts
Is Data-Driven Influencer Marketing the Industry’s Biggest Con?
A quick google search for ‘data driven influencer marketing’ brings back a vast amount of results. But is data the industry’s biggest con?
How a ‘Soft Approach’ to Influencer Marketing Can Benefit Your Brand
When it comes to influencer marketing, converting consumers at checkout point doesn’t always have to be your ultimate measure of campaign success. There may be times that you will instead want to consider the ‘soft approach’.
The Monthly Top Line – November 2022
What was once the ‘Movers and Shakers’ feature on PerformanceIN is now the Monthly Top Line, served to you by Hello Partner.
Video Content: How to Get Your Performance Teams to Respect Influencer Marketing
Lauren Mcfarland from Journey Further spoke at the Influencer Marketing Show London about how to break down the barriers between your performance and influencer teams.
The Yellow Brick Road to Successful Human Touch
Alongside automation and tech advances, empathy is the essential tool for building brand trust.
