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Influencer Marketing1768
Read about the latest trends in influencer marketing and how brands can successfully engage with creators on all platforms to execute campaigns and partnerships that drive desired outcomes.
Check out the latest posts
Cracking the Code for Success in Southeast Asia's Digital Landscape
Bain and Google have named this decade the digital decade in Southeast Asia and for good reason. With a rapidly growing digital economy that reached $200 Billion in 2022, it is a region that cannot be ignored.
#HP30Women: Meet the Influencer Marketing Industry's Trailblazing Women
Hello Partner is proud to announce this year’s Top 30 Trailblazing Women in Influencer Marketing.
The Halo Effect: Going Beyond the Last Click in Influencer Marketing
The true value of creator marketing lies in the halo effect, where the long-tail impact of a creator activation can influence a customer's journey long after a simple click or conversion.
Influencer Marketing in Uncertain Times: How to Navigate Strategies for Success
There was a common theme weaving through the influencer marketing sessions at PI LIVE Miami: How can brands best adapt and succeed during times less stable?
Breaking the Stereotype: One-Third of Influencers Choose Authenticity Over Profitability
Influencers are making millions by partnering with brands, but data shows a decrease in creators proactively seeking out new deals.
