Hello Partner (Page 18)

Creator marketing agency Influencer has appointed its first Global Chief Marketing Officer: North American President Jenny Penich.

By Sofia Aira

/ 21 Apr 2026

YouTube has just given its users an option to completely change how they use the platform: the chance to disable Shorts.

By Sofia Aira

/ 21 Apr 2026

The expanded collaboration with YouTube comes as brands seek greater visibility into creator performance.

By Madaline Dunn

/ 21 Apr 2026

As the social media giant builds out its affiliate offerings, allegations of content stealing have been levelled — what does this mean for creators?

By Madaline Dunn

/ 21 Apr 2026

This year, a number of AI influencers have been generating content appearing to be at Coachella 2026.

By Sofia Aira

/ 21 Apr 2026

It's time to switch into ‘agency operation’ mode, says Genie Goals’ Rachel Said.

By Rachel Said

/ 20 Apr 2026

Gaming Twitch streamer Northernlion announced and cancelled a huge creator cruise in a matter of days.

By Sofia Aira

/ 20 Apr 2026

The partnership strategy implements a connected retail media system, using shopper data and closed-loop measurement.

By Madaline Dunn

/ 20 Apr 2026

The Sales and Management Trainer says it’s important to know what you can and can’t move on.

By Madaline Dunn

/ 17 Apr 2026

As last click falls out of favour, we spoke to Rory Sale about how the industry adapts.

By Madaline Dunn

/ 17 Apr 2026