Kevin Edwards explores why the industry needs to set its own standards in order to help it grow – and why this has historically been such a difficult issue to tackle.
Bain and Google have named this decade the digital decade in Southeast Asia and for good reason. With a rapidly growing digital economy that reached $200 Billion in 2022, it is a region that cannot be ignored.
As Snap Inc. continues to expand its content offering and tools to appeal to creators, consumers, and brands, it’s now attracting advertisers with the announcement of its enticing new solutions.
The first industry wide publisher survey, which aims to better understand the experience of affiliates across the UK, has now launched. Enter now to voice your opinions, and get the chance to win a VIP ticket to PI LIVE Europe.
In the midst of the first-quarter earnings buzz, Pinterest has revealed its new partnership with Amazon, making the e-commerce giant the first partner on third-party ads for Pinterest.
The Global Performance Marketing Awards (GPMAs) is back for its seventh year, with new categories and exciting opportunities to recognise and reward the industry’s creme-de-la-creme. Download the entry kit now for the best chance of writing an award-winning entry.
During the Influencer Marketing Show takeover at PI LIVE Miami, YouTube’s Tiffany Matloob took to the stage to unpack how you can unlock the power of the creator community.
