EXCLUSIVE: CreatorIQ and Ipsos’ latest survey reveals that 41% of creators say brands are lacking opportunities besides affiliate, highlighting challenges and opportunities in affiliate marketing.
Prime Video’s controversial price increase has incited furious responses from subscribers.
CTV is rapidly becoming a powerhouse of performance marketing. But are the demands of streaming giants ruining its credibility with consumers?
Participate in our survey and share the strategies that brands are employing in 2024, as we look to uncover the secrets to successful brand-creator collaborations.
Taylor Swift faces AI-generated image threats, MrBeast proves the power of viral influencer marketing, TikTok has a pro-Biden influencer campaign takeover, and Instagram and Meta test new creator features.
