Creator Economy / Members-only / European Influencer Marketing Alliance Unites to Elevate Industry Standards By Catherine Shuttleworth / 15 Jul 2024
Affiliate Marketing / Members-only / Jet Lag and Jumbo Jets: Navigating Affiliate Marketing in Asia Part one of our Brits Abroad series with affiliate globe-trotter William Hamer-Jones. By William Hamer-Jones / 15 Jul 2024
Affiliate Marketing / Members-only / 72% of Ad Experts Predict Major Industry Changes from Google Updates AI is seen as a major driver of growth and the mood is overwhelmingly optimistic amongst marketers, despite Google setbacks. By Sol Wilkinson / 12 Jul 2024
Creator Economy / Paid-only / Week in Review: Update to YouTube Shorts and NATO Taps into Creator Economy Everything you may have missed this week in the creator economy and influencer marketing. By Catherine Shuttleworth / 12 Jul 2024
Newsdesk / Niche Power: YouTube’s 2024 Trends Report Explores the Rise of Fan-Created Content YouTube's 2024 Culture and Trends report highlights the power of fans and niche communities in the creator space. By Catherine Shuttleworth / 11 Jul 2024
Affiliate Marketing / Awin and Revving Join Forces to Speed Up Publisher Payments Awin's publishers will be able to access Revving's dashboard for faster access to commissions and advanced reporting capabilities. By Sol Wilkinson / 11 Jul 2024
Influencer Marketing / Members-only / The AI Dilemma: When to Embrace and When to Avoid AI in Influencer Marketing AI-driven influencer marketing is on the rise, but brands like Dove show the power of sticking to genuine human connection. By Catherine Shuttleworth / 10 Jul 2024
Affiliate Marketing / Speaker Submissions Now Open for PI LIVE Europe Take the stage at PI LIVE Europe this year and share your knowledge. By Newsdesk / 10 Jul 2024
Affiliate Marketing / Members-only / What We Learned at iPX London 2024 Trust, tracking, automation, innovation, referrals. This event was stacked with predictions about where the industry is headed. By Sol Wilkinson / 10 Jul 2024
Affiliate Marketing / Members-only / Deliveroo Axes Publishers from Affiliate Programme Overnight The removals occurred within a 30 minute notice period, late at night. Deliveroo responds to the claim and the APMA weighs in on best practices. By Sol Wilkinson / 8 Jul 2024
Creator Economy / Members-only / TikTok Rivals Prime Day, Puts Creators in the Lead TikTok highlights the value of creators through the promotion of its Amazon Prime Day rival, 'Deals For You Days'. By Catherine Shuttleworth / 8 Jul 2024
Affiliate Marketing / Paid-only / UK Partnership Marketing Leaders React to Labour’s Landslide Victory Industry leaders tell us what they think about the new government and how it will impact the partnership marketing space. By Sol Wilkinson and Catherine Shuttleworth / 5 Jul 2024