This week, we caught up with Kevin Edwards, Affiliate Specialist (and now Director, APMA), at Partnerize’s Partnerhip Day event. As of that morning, the UK’s first affiliate marketing trade body was made official, he was pleased to tell us. We spoke about the motivations behind the trade body, and what we can expect from it. Here, we’ve relayed some of the highlights from our discussion. You can also watch the full interview below.
Kevin Edwards Announces Affiliate Marketing Trade Body, Says Tracking Will Be a Focus
The UK’s first affiliate marketing trade body now has an official name and domain. What will it do, and how can it help the industry?
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