Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
A monumental moment for creator marketing has now been given a date, as court arrangements have been made for September this year to ascertain whether the app will be banned in the US or not.
WeShop's James Fox sat down with us to discuss the platform's disruptive new affiliate model 'shareback'. He also gets candid about the difficulties of bringing a new model to market and what affiliate trends are catching his eye right now.
AI can transform the way you work. But it can't do it all on its own. Rakuten Advertising and affiliate.ai explain how to best use AI in affiliate marketing.
Tom Rathbone explains the Bing affiliate anomaly discovered by PartnerCentric and theorises why we're seeing so much drama from big search engines right now.
We hear from leading coupon providers and industry commentators on the subject of ‘vouchergeddon’, how they intend to react, and what the future holds.