All the news in affiliate and performance marketing you missed this week.
The dust is settling on Google’s explosive site reputation abuse update, which axed most news sites hosting coupons from the SERPs. Now, we’re getting a clearer picture and it’s somewhat grim for the affected publishers.
Influencer marketing doesn’t need another tool solving one part of the problem. It needs a connected operating layer that brings intelligence, activation and commerce into one scalable commercial channel.
Could music copyright be this easy for brands? We caught up with Paul Sampson, Founder and CEO of LICKD.
Reward Gateway | Edenred's Annie Gateva breaks down the biggest affiliate trends, brand-publisher synergy and the power of genuine audience insight.
Over the past month, I’ve been inundated with questions about the long-term future of the affiliate channel now that AI has become essential within consumer buying journeys. You
