Affiliate Marketing / Paid-only / Week in Review: 75% of Advertisers Are Still Unprepared for Cookie Deprecation Plus, AI Overview analysis and new link curation tools for creators. By Sol Wilkinson / 17 Jun 2024
Performance Marketing / Members-only / Reddit Ramps Up Performance Marketing Capabilities The partnership will bring a range of useful measurement tools to advertisers for increased transparency and performance on the platform. By Sol Wilkinson / 14 Jun 2024
Affiliate Marketing / Nominations Open for the Top 30 US Partnership Marketing Change Makers 2024 We're honouring the best of US & NAM talent in this upcoming list. By Sol Wilkinson / 12 Jun 2024
Affiliate Marketing / Members-only / YouTube Launches AI Tool for Content Creation and Advanced Reporting The feature will allow creators to learn more about what their audience is searching for and what they want to see more of. By Sol Wilkinson / 11 Jun 2024
Affiliate Marketing / What to Expect at Partnerize’s Partnership Day 2024 We’ll be heading down to cover the day and hear your opinions. By Sol Wilkinson / 11 Jun 2024
Affiliate Marketing / Paid-only / Week in Review: Coupon-based Tracking & Marketers Lead the Charge with AI All the news you missed from the past week. By Sol Wilkinson / 7 Jun 2024
Influencer Marketing / Marriott Sued by Sony for Unlicensed Use of Music The lawsuit serves as a reminder to agencies, creators, and brands about the severe pitfalls of improper licensing. By Sol Wilkinson / 6 Jun 2024
Affiliate Marketing / Paid-only / How Publishers Can Thrive in a Post-Google Affiliate Landscape We hear from experts across the industry on what a post-Google affiliate landscape might look like and how you can best navigate it to ensure success. By Sol Wilkinson / 5 Jun 2024
Affiliate Marketing / Paid-only / Savings United Talk Rebrand, Site Reputation Abuse, and More Dan Cohen and Rebekah Ciccarello discuss the company's rebrand and how Google's cull on third-party coupon sites has affected the business. By Sol Wilkinson / 4 Jun 2024
Affiliate Marketing / Members-only / Rakuten Advertising Ramps Up its AI Offering The platform is doubling down on AI. But why is this interesting? By Sol Wilkinson / 30 May 2024
Affiliate Marketing / Webgains and Savoo Launch ‘Affiliate Fundraising Event’ for World Environment Day The partners have crafted a novel approach to affiliate marketing in order to support environmental sustainability. By Sol Wilkinson / 30 May 2024
Creator Economy / Snap and Dentsu Come Together in Unique AI Partnership The union of the social platform and marketing giant hints towards a wider trend of distinctive, AI-driven partnerships. By Sol Wilkinson / 29 May 2024