Christian’s business really began to pick up in April 2021, and in the past 18 months, he is thrilled to have secured over $350K in brand partnerships for his clients. He felt motivated to start the company during a period of boredom in the pandemic, which is when he became interested in the behind-the-scenes of influencer and brand partnerships.
Christian started to reach out to creators offering to bring them brand partnerships on a commission-only basis. He explains that at first, it was a slow grind, but when he had built up enough contacts, it became almost like a matchmaker game between the brands and creators in his contact book.
