When OpenAI hosted its first-ever creator retreat in New York, the itinerary followed a familiar influencer playbook. Dubbed the Summer Club, the event treated a group of creators to farm-to-table dinners, wellness sessions, beekeeping, and workshops on how to use OpenAI products.
Why OpenAI’s Luxury Retreat Missed the Mark, and What AI Brands Must Learn
Billion Dollar Boy CMO Becky Owen explains where OpenAI missed the mark.
By
Sofia Aira
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