The Death of the Generalist: Why Brands Are Abandoning Everyday Lifestyle Creators
New research from Manychat proves niche creators bring the ROI brands are looking for.
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Sofia Aira
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Mainstream Music for Creators and Brands: In Conversation with LICKD Founder Paul Sampson
Could music copyright be this easy for brands? We caught up with Paul Sampson, Founder and CEO of LICKD.
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How Can Brands and Publishers Work Better Together?
Reward Gateway | Edenred's Annie Gateva breaks down the biggest affiliate trends, brand-publisher synergy and the power of genuine audience insight.
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Newsdesk
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Your Affiliate Programme Is Already Your AI Visibility Strategy.
Over the past month, I’ve been inundated with questions about the long-term future of the affiliate channel now that AI has become essential within consumer buying journeys. You
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Tom Bourne
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Mainstream Music, Copyright Compliant: How LICKD for Brands Drove 13M+ Impressions for Argos
Argos and Billion Dollar Boy joined forces with LICKD to create the coolest viral rave a brand has ever seen.
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Sofia Aira
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