Performance Marketing - Hello Partner (Page 18)

AI and Tech Take Centre Stage: Global Performance Marketing Awards 2024 Entry Kit Now Available

Get ready to celebrate excellence and innovation in performance marketing at the Global Performance Marketing Awards 2024, featuring exciting new categories.

By Jack Shute

/ 25 Apr 2024

AI and Tech Take Centre Stage: Global Performance Marketing Awards 2024 Entry Kit Now Available

Spotlighting Brilliance in Performance Marketing: PMA 2024 Shortlist Unveiled!

Revealing the entries that have a chance of winning at this year’s Performance Marketing Awards.

By Sol Wilkinson

/ 24 Apr 2024

Spotlighting Brilliance in Performance Marketing: PMA 2024 Shortlist Unveiled!

‘Video Everywhere’: CTV is a Performance Marketer’s Dream

We caught up with AdXact's Robert O'Rourke at PI LIVE USA to learn more about the possibilities of CTV.

By Sol Wilkinson

/ 23 Apr 2024

‘Video Everywhere’: CTV is a Performance Marketer’s Dream

Technology Took Centre Stage at PI LIVE USA, Day Two

What went down on our final day in the Magic City.

By Sol Wilkinson

/ 23 Apr 2024

Technology Took Centre Stage at PI LIVE USA, Day Two

PI LIVE USA: Day One Recap

Highlights from a fantastic day of conferencing in sunny Miami.

By Sol Wilkinson

/ 18 Apr 2024

Celebrating Excellence in Partnerships – USPA 2024 Winners Announced

Highlights from last night's glorious USPA ceremony.

By Sol Wilkinson

/ 18 Apr 2024

Celebrating Excellence in Partnerships – USPA 2024 Winners Announced

Hello Partner Salary Report 2024

Learn more about your peers' salaries across affiliate, creator, influencer, and performance marketing, and gain an overview of the wider partnership economy in 2024.

By Jack Shute and Sol Wilkinson

/ 16 Apr 2024

Mastering E-commerce Amidst the Slow Death of Performance-Only Marketing

E-commerce brands are reshaping their strategies to thrive in the digital age, leveraging integrated performance marketing tactics for sustained growth.

By Jack Shute

/ 15 Apr 2024

Mastering E-commerce Amidst the Slow Death of Performance-Only Marketing

Top 4 Things to Do at PI LIVE USA

Make the most of your trip with this checklist.

By Sol Wilkinson

/ 10 Apr 2024

Google Shopping Faces Ban in Poland

Accusations that Google has breached EU orders and has continued to dominate CSS search results have landed the tech giant in hot water.

By Sol Wilkinson

/ 20 Mar 2024

Rakuten’s Rakhee Jogia on Luxury Brand Partnerships at DealMaker Europe 2024

Rakhee Jogia, International MD at Rakuten Advertising, shares insights on partnership marketing strategies and the power of community at Rakuten DealMaker Europe 2024.

By Jack Shute

/ 18 Mar 2024

Women of Colour and Older Women Are Missing in Ads

CreativeX's latest report reveals stark disparities, finding that women of colour and older women were notably absent from advertisements in 2023.

By Jack Shute

/ 8 Mar 2024

Women of Colour and Older Women Are Missing in Ads