Amy Kean to Headline PI LIVE Europe: Prepare to Be Un-Normal
The CEO of Good Shout and advertising’s favourite provocateur joins the speaker lineup with a keynote that challenges conformity and champions creativity.
Performance Marketing324
Read about the latest trends in performance marketing from staples including programmatic, data and search to emerging strategies on performance OOH, CTV and the convergence of brand and performance.
Check out the latest posts
Partnerize Acquires Data Intelligence Platform Konnecto
The move has been described as a “turning point for the entire category.”
“A New Era for impact.com” CMO Cristy Garcia on Reimagining Performance Marketing
impact.com’s Cristy Garcia muses on consumer trust, community, and why now is the time for CMOs to re-evaluate their spend.
New UK Data Law Could Make Affiliate Tracking Exempt from Consent
However, there is work to be done if affiliate marketing is going to meet the necessary requirements.
We’re Heading to iPX London 2025
What we're looking forward to at the event...
Affiliate Marketing Industry Surges 49.8% to $13.62B, Says PMA Report
Affiliate marketing growth outpaces e-commerce as sector diversifies and strengthens.
