This move, alongside the recent acquisition of Influential and messaging from CJU24, suggests Publicis has firmly set its sights on full-funnel marketing solutions.
Digital Media Solutions files for Chapter 11 to restructure, with subsidiary ClickDealer continuing as usual and $122M in lender support backing the process.
Google’s decision to delay third-party cookie deprecation isn’t a reprieve—it’s a calculated move that will reshape the digital landscape. Find out what’s driving this decision and why it might spell bigger challenges ahead for advertisers and publishers alike.
