Speaking to women within the influencer marketing industry, whether agency or creator side, allows us to learn more about the skill, passion, and talent that women bring to the industry.
The goal of Pinterest’s new Elevates programme is to enable the growth of underrepresented businesses on the platform. The programme will provide both monetary and strategic support to 10
Speaking to women within the influencer marketing industry, whether agency or creator side, allows us to learn more about the skill, passion, and talent that women bring to the industry.
Video marketing is an integral part of any good marketing strategy. In 2020, 92% of marketers said they routinely used videos as part of their campaigns, and a further 88%
Pinterest’s AR shopping feature expands
Pinterest is working with a select group of US retailers expanding its AR shopping feature, allowing shoppers on the app to use the ‘Lens
The Department for Education (DfE) has launched the UK’s first AR career fair with Snapchat to support its ‘Get the Jump’ campaign. The campaign has been devised to help
The Influencer Marketing Awards ceremony is taking place on 9th June at the glamorous Sheraton Grand. If you would like to see yourself standing on the stage collecting a trophy
Brands that work with Vamp and other members of the TikTok Marketing Programme are able to obtain TikTok creators’ insights in a more automated and scalable way. Marketing partners are
Influencer marketing platform, Wearisma, has shared findings from a global study focussing on how brands are leveraging the rise of consumer interest in South Korean popular culture to drive engagement
Culture-jacking is a common practice among brands; it happens when a company appropriates aspects of entertainment, music, and media for commercial purposes. Most times, these trends are primarily marketing
With less than a month until the early bird deadline and six weeks until entries close completely for this year’s Influencer Marketing Awards, we wanted to revisit some of
