Creator Economy - Hello Partner (Page 2)

Catch Me If You Cannes! Creator Rachel Lowenstein’s First-Time Attendee Guide to Cannes Lions 2026

We’re catching up with Rachel Lowenstein, Culture Strategist, Creator and Cannes Lions 2026 Speaker.

By Sofia Aira

/ 12 Jun 2026

Catch Me If You Cannes! Creator Rachel Lowenstein’s First-Time Attendee Guide to Cannes Lions 2026

Creators as Directors: How Backrooms and Obsession Became Creator-Led Blockbusters of 2026

We are sititng between Kane Pixels driving A24’s biggest box office previews with Backrooms and Curry Barker turning a YouTube sketch into the £148M+ Obsession film.

By Sofia Aira

/ 11 Jun 2026

Creators as Directors: How Backrooms and Obsession Became Creator-Led Blockbusters of 2026

New Digital APPG Report Shares Positive Insights Into Young People’s Engagement With Creators Online

The APPG for Digital Creators has launched its latest inquiry report with positive insights into how young people engage with creators online.

By Sofia Aira

/ 9 Jun 2026

New Digital APPG Report Shares Positive Insights Into Young People’s Engagement With Creators Online

PewDiePie Launches Odysseus, a Privacy-First AI Workspace for Creators

It’s a perfect brand fit for PewDiePie, especially after he’s spent years partnering with VPN companies to promote internet security.

By Sofia Aira

/ 8 Jun 2026

PewDiePie Launches Odysseus, a Privacy-First AI Workspace for Creators

SoFire’s Hot Campaigns: How an M&S Product Development Director Built a Viral TikTok Account

Kathryn Turner's TikTok account has already accumulated nearly 50k followers in less than a month.

By Sofia Aira

/ 8 Jun 2026

SoFire’s Hot Campaigns: How an M&S Product Development Director Built a Viral TikTok Account

The Sidemen Changed the Creator Economy. Can it Survive Without KSI?

From 2013 to 2026, the seven-member Sidemen collective grew from a YouTube channel into a content empire.

By Sofia Aira

/ 3 Jun 2026

The Sidemen Changed the Creator Economy. Can it Survive Without KSI?

Market Movers - May 2026

Who’s been appointed, who’s been promoted, who’s acquired who, and who’s launched what — we’ve got it all here.

By Newsdesk

/ 29 May 2026

TikTok’s New Feature Lets Users Book Trips Straight From Creator Videos

TikTok is stepping up its travel commerce game with a new in-app travel booking feature.

By Sofia Aira

/ 28 May 2026

TikTok’s New Feature Lets Users Book Trips Straight From Creator Videos

Got Great Creators on Your Roster? Enter The Creator Craft Awards

The Creator Craft Awards are debuting at CreatorFest 2026.

By Sofia Aira

/ 26 May 2026

Got Great Creators on Your Roster? Enter The Creator Craft Awards

New Study Reveals How Small Businesses are Really Using AI on Social Media

Small businesses are increasingly embracing AI-powered content creation tools to try and increase their visibility.

By Sofia Aira

/ 26 May 2026

New Study Reveals How Small Businesses are Really Using AI on Social Media

A Reality Check: 10 Hard Truths Creators Took Away from SocialDay

The 10 best pieces of advice creators can take from SocialDay 2026.

By Sofia Aira

/ 22 May 2026

A Reality Check: 10 Hard Truths Creators Took Away from SocialDay

Spotify Moves to Verify Podcasts as AI Deepfakes Raise Trust Concerns

Spotify is rolling out a new verification system for podcast creators as platforms across the creator economy grapple with the rise of AI-generated impersonation.

By Sofia Aira

/ 20 May 2026

Spotify Moves to Verify Podcasts as AI Deepfakes Raise Trust Concerns