Let’s Unpack Some Black Friday Findings!
Black Friday 2022 saw a breakthrough in mobile e-commerce, and despite online transactions increasing in the US, consumers in the UK were expectably more hesitant given the macroeconomic situation.
Affiliate Partnerships597
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
Check out the latest posts
Forbes 30 Under 30 List Celebrates Individuals in the Partnership Marketing Space
Forbes legendary 30 Under 30 lists aim to recognise exceptional entrepreneurs across industries including, but not limited to, Hollywood entertainment, science, sport, and marketing and advertising.
The Monthly Top Line – November 2022
What was once the ‘Movers and Shakers’ feature on PerformanceIN is now the Monthly Top Line, served to you by Hello Partner.
Klarna Expands Creator Platform to Connect Retailers with Influencers
Global retail bank, payments, and shopping service, Klarna has announced the expansion of its Creator Platform to connect retailers with influencers that align with their brand.
Four Common Problems in the Affiliate Channel, and How to Solve Them
We spoke to Neale Madden, Affiliate Manager at Dunelm, to tackle four common problems in the affiliate channel, learn how to solve them and note down how to avoid them in the future.
Taboola to Embark on 30 Year Partnership with Yahoo
This giant partnership is to generate ~$1B annual revenue to web advertising company Taboola and reach nearly 900 million monthly Yahoo users.
