Why Gen Z Needs More From Affiliate Marketing
In order to engage Gen Z, brands and agencies are tearing up the rule book and reimagining the possibilities of affiliate marketing.
Affiliate Partnerships595
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
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Impact.com Announces New CFO
New CFO Dale Lynch brings years of executive experience to the role.
Monthly Top Line – January 2024
All the latest hires, movers, shakers, and mergers from the last month to keep you up to date with the partnership space.
Co-op Breaks Ground with UK’s First Convenience Retail Media Network
The move opens up more opportunities for advertisers to target interested shoppers.
APMA Launches Cracking Tracking Initiative
Kevin Edwards explains new campaign to counter tracking difficulties for affiliates.
Embracing the Cutting-Edge: The PI LIVE USA 2024 Agenda Has Landed
Find out what's in store in Miami this year...
