In 2018, we saw Joe Sugg, best known for his YouTube channel, feature as the first ‘social media star’ on BBC’s Strictly Come Dancing. YouTuber Saffron Barker followed in
New AI tools will identify ‘suspicious’ adults, notifying them that messaging a user under 18 is prohibited. Although the minimum age to sign up for an Instagram account is thirteen,
As YouTube is – and has been for over a decade – the platform for video content, they’ve responded to this challenge by releasing YouTube Shorts. This new feature offers another
Today, we will take a look at some of the new and updated features recently announced and released by popular platforms including Instagram, Facebook, and Twitter.
Instagram Lite revamp
Instagram
Following the latest ruling by the ASA in regards to Molly-Mae Hague breaching the guidelines for prize promotional content, and the recent rule put in place banning influencers from
Advertising works best when it speaks to people’s wants, needs, and desires in a way that is in accordance with their mindset and motivations at the time. As marketers,
This year’s Influencer Marketing Show Global will be taking place virtually between the 13th – 15th of April. Following the triumphant launch of the virtual show last year, we are
Although many brands are constantly striving to improve their marketing campaigns by ensuring they are diverse and inclusive, especially on International Women’s Day, it is important to realise that
Matching Influencer Fit and Media Performance
Imagine this scenario – you have a new product launch that you’ve spent the last six months working on. Your marketing budget is set
If you want to be in with the chance of becoming a part of the accelerator programme, then you’d better act fast. The programme will be accepting just 20
As more consumers are turning towards social media for financial guidance, Klarna, the Swedish fintech company that allows consumers to pay for products and services online in installments, has set
