How To Fix Affiliate Tracking in 2024
Last week, a sizeable portion of the UK publisher industry gathered in Soho, London to discuss the pressing issues of ongoing broken tracking, user consent and cookie deprecation in affiliate marketing.
Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
Last week, a sizeable portion of the UK publisher industry gathered in Soho, London to discuss the pressing issues of ongoing broken tracking, user consent and cookie deprecation in affiliate marketing.
Industry executives offer their two cents on what the Google updates mean for the coupon space and how it will be affected.
All the highlights from the past week in one place. Cyber Week stats, inspiring partnerships, new acquisitions, and much more.
Why is India seeing such a surge in performance marketing?
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Performance marketing and BNPL reach new heights, while affiliate marketing sees less sales compared to last year.