Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
The rise of deepfakes has caused one influencer marketing agency to call out for change. We hear from others in the industry about what needs to be done, and whether this is more of an issue for macro- or micro-influencers.
It’s been another busy month in the partnerships space. From Twitter to UNiDAYS to Webgains, CEOs seem to be the theme of May, as many businesses saw a changing of the guard.
We explore what tech partnerships are, why they fit so well in the affiliate space, how they can break down silos, and push affiliate marketing into a new era.
Another recession is certainly on the cards. How can the affiliate space weather the storm? We explore how to best prepare for an upcoming financial crisis.
