Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
Webgains’ new CEO spoke with us about his immediate plans, how Webgains will differentiate itself from competitors, whether it will be entering the CTV space, and more.
The event predicts the death of the affiliate network master tag, emphasises the importance of long-term partnerships, and spotlights disparities within the industry.
A new report reveals that Gen Z is interacting with the performance channel more than any other age group, but all consumers are searching for discounts.
Apple’s iOS 17 update is a concern for affiliate marketers, due to a new privacy feature that will impact tracking. However, networks have made commitments to combat obstacles, some bright minds have already spotted ways around it, and others are noticing the benefits sewn into this opportunity.
