Affiliate Marketing / Industry in Flux: DealMaker Shines Spotlight on Affiliate Transformation Times are certainly changing, but DealMaker demonstrated that the industry is readying its defences. By Madaline Dunn / 30 Mar 2026
Newsletter Archive / 🪽The Industry Needs to Break Free From The Incrementality Illusion Plus, TikTok rolls out new adtech solutions to connect brands with engaged audiences. By Madaline Dunn / 24 Mar 2026
Affiliate Marketing / TikTok Takes New Audience-Targeted Ad Solutions to Market The rollout marks the giant’s latest move towards becoming a full-funnel marketing solution. By Madaline Dunn / 24 Mar 2026
Affiliate Marketing / Paid-only / Google to Develop Opt-out AI Controls for Sites But where does this leave publishers? By Madaline Dunn / 19 Mar 2026
Performance Marketing / As Agencies Weigh AI Benefits, Consumers Distrust GenAI Use Consumers prefer brands that don’t use GenAI in advertising and content, new research shows. By Madaline Dunn / 18 Mar 2026
Newsletter Archive / 🤦🏻‍♀️ChatGPT Purchase Was Never Going to Work, Argue Industry Experts Plus, Alexander Feist shares the secret to successfully scaling affiliate globally. By Madaline Dunn / 17 Mar 2026
Sponsored / Designing Global Affiliate Programmes That Scale With Confidence Global affiliate growth only works when structure comes first, says Alexander Feist, Head of Affiliate Marketing at Sage. By Madaline Dunn / 16 Mar 2026
Partner+ / Paid-only / "AI's Real Role is Recommendation" Industry Reacts to ChatGPT Checkout U-Turn We heard from industry executives to find out what signal this sends to the industry and whether trouble or triumph lies ahead. By Madaline Dunn / 13 Mar 2026
Affiliate Marketing / Partnerize and Profound Partner to Build Out Zero-Click Commerce Infrastructure The collaboration aims to measure, verify and compensate brand influence in the AI era. By Madaline Dunn / 12 Mar 2026
Newsletter Archive / 🚀 impact.com CEO Talks AI & Subnetworks Plus, OpenAI pulls the plug on ChatGPT checkout plans. By Madaline Dunn / 10 Mar 2026
Newsdesk / Paid-only / Advertising’s Not Dead, But the Balance is Shifting, Says David Yovanno impact.com’s David Yovanno discusses how AI is shuffling the deck and the importance of investing in the community. By Madaline Dunn / 10 Mar 2026
Newsdesk / OpenAI Pulls Plug on ChatGPT Checkout Plans The AI giant will instead funnel purchases through to connected third-party apps. By Madaline Dunn / 9 Mar 2026
