mrge Appoints New CEO
Dave Reed brings more than 20 years of experience to the role and will lead mrge’s continued focus on international expansion.
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Amazon Drops Affiliate Commissions in Australia
Fixed commission fees will sink to 0% for one product category and eye-watering lows for others.
New Engen Acquires LT Partners
Performance marketing and affiliate marketing unite with this recent acquisition, bolstering a powerful full-funnel approach for both companies.
Buy Now, Pay Later Comes to Amazon Pay for U.S. Merchants
Amazon Pay partners with BNPL provider Affirm, as the publisher model increases its influence in the performance marketing space.
IMTB and RippleXn Partner to Promote Brand Safety in Influencer Marketing
The partnership aims to enhance brand safety and compliance in the influencer marketing industry, offering new insights and regulatory support.
Head of Instagram on the Algorithm: “We Want Creators to be in Control”
The mystery behind the Instagram algorithm has finally been unveiled by the Head of Instagram himself, and brands and creators need to take notes.
