Nominations Open for Hello Partner’s Global Top 30 Leading Women in the Creator Economy
Hello Partner’s accolade lists aim to recognise and celebrate the outstanding individuals that enable the partnership marketing space to grow and thrive.
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Filtered and digested for you. The latest relevant industry news published by the Hello Partner newsroom.
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UGC and Female Creators Lead the Way in Influencer Marketing
Female creators and user-generated content are reshaping the influencer marketing landscape, according to a new report.
New Klarna Initiative Signals an Affiliate Solution to Cookie Death
"Sign in with Klarna" allows merchants to access more useful first-party data to tailor personalised offers in the era of cookie death. Does it point towards a wider solution?
Snap Partners With Fospha to Transform Campaign Analytics
Snap's dynamic collaboration with Fospha promises to revolutionise Snapchat campaign analytics, empowering marketers with enhanced insights for strategic success.
Nectar360 and The Trade Desk Drive Retail Media Opportunities Across Open Web
As The Trade Desk continues its retail media expansion, a new partnership with one of the UK’s biggest loyalty programmes opens up significant opportunities for advertisers outside of walled gardens.
Affiliate Spam is Clogging Product Review Searches
A new report highlights how spam comments are beating out authentic affiliate publishers in SERPs.
