Rise of Programmatic Buying Fuels Growth in TV Advertising Market
New research reveals that the TV advertising market is set to see steady growth this decade – and a big reason for this is programmatic ad buying.
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What Google’s US Antitrust Ruling Means for Digital Marketers
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North American Affiliates View Credit Cards As Biggest Growth Area
With a growing consumer interest in the financial incentives, affiliates are betting on credit cards this year.
Scammers Abuse Meta’s Copyright Tools to Exploit Creators
Creators are being targeted by scammers through Meta's rights management tool.
Google Gemini Prioritises VoucherCodes.co.uk Over Other Publishers
VoucherCodes is performing very well in Google's AI chatbot. We investigated and spoke with the coupon provider to learn more.
UK News Publishers Introduce ‘Consent or Pay’ Model
News outlets are asking users to consent to cookies or pay a fee. What does this mean for affiliate and performance marketers?
