Whalar Group Acquires Talent Agency Sixteenth to Build a Comprehensive Ecosystem for Creators
Whalar Group's acquisition of Sixteenth aims to empower creators with enhanced resources, redefining talent management in the creator economy.
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Impact.com, Awin, and CJ Unite to Discuss Tracking Problems: Will There Be A Unified Solution?
Networks have come together to talk about the industry's plague of tracking and consent difficulties. But how do they plan to solve these issues together?
Microsoft Announces It Will Pay Publishers for Content in AI Results
The tech giant has declared plans to partner with publishers for content in Copilot Daily.
Ads in AI Overviews: Good or Bad for Performance Marketers?
In a new update, Google once again pulls traffic away from affiliates.
ICO Defines Cashback Tracking Cookies as ‘Strictly Necessary’
New guidance outlines that certain reward services are exempt from cookie consent.
Meta Combines Monetisation Programmes, Offering Creators More Ways to Earn
Facebook announced they would be merging their three existing monetisation programs into one, to help ease the process for creators.
