Influencer Marketing - Hello Partner (Page 30)

Make Them Fall in Love: Why ‘Emotion’ is Crucial to Your Affiliate Strategy

Flavilla Fongang explains the 'emotional' era of digital marketing and what this means for affiliate/influencer partnerships.

By Sol Wilkinson

/ 25 Jun 2024

Make Them Fall in Love: Why ‘Emotion’ is Crucial to Your Affiliate Strategy

Nominations Open for the Top 30 US Partnership Marketing Change Makers 2024

We're honouring the best of US & NAM talent in this upcoming list.

By Sol Wilkinson

/ 12 Jun 2024

Nominations Open for the Top 30 US Partnership Marketing Change Makers 2024

Marriott Sued by Sony for Unlicensed Use of Music

The lawsuit serves as a reminder to agencies, creators, and brands about the severe pitfalls of improper licensing.

By Sol Wilkinson

/ 6 Jun 2024

Marriott Sued by Sony for Unlicensed Use of Music

TikTok US Court Case is Set for September

A monumental moment for creator marketing has now been given a date, as court arrangements have been made for September this year to ascertain whether the app will be banned in the US or not.

By Sol Wilkinson

/ 29 May 2024

TikTok US Court Case is Set for September

Influencer Grace Beverley Penalised by ASA, As Business Owners Must Now Disclose Advertising

Scott Guthrie from the IMTB gives his two cents on this "precedent-setting" ruling in influencer marketing.

By Sol Wilkinson

/ 22 May 2024

Influencer Grace Beverley Penalised by ASA, As Business Owners Must Now Disclose Advertising

CreatorIQ and Snapchat Join Forces to Elevate Global Creator Discovery

CreatorIQ and Snap Inc. join forces in a bid to revolutionise global creator discovery and drive impactful results for marketers worldwide.

By Jack Shute

/ 2 May 2024

CreatorIQ and Snapchat Join Forces to Elevate Global Creator Discovery

An Essential Guide to What You’ll Learn at The Influencer Marketing Show USA

Join us at the Influencer Marketing Show USA 2024 to explore the latest trends, strategies, and insights shaping the dynamic world of influencer marketing and the Creator Economy.

By Jack Shute

/ 1 May 2024

An Essential Guide to What You’ll Learn at The Influencer Marketing Show USA

Snapchat Partners With Leading Agencies to Empower Creators

Snapchat's latest partnerships with Billion Dollar Boy, Influencer, and The Goat Agency signal a new era of empowered collaboration between brands and Snap Stars.

By Jack Shute

/ 29 Apr 2024

Snapchat Partners With Leading Agencies to Empower Creators

Week in Review: Ogilvy Tackles Health Misinformation, Advice for Creators Following TikTok Ban, and Meta’s Threads Sees a Surge

From combating health misinformation through influencers to significant developments in social media platforms like TikTok, Meta's Threads, and Instagram, this week has been a busy one for the Creator Economy.

By Jack Shute

/ 26 Apr 2024

Week in Review: Ogilvy Tackles Health Misinformation, Advice for Creators Following TikTok Ban, and Meta’s Threads Sees a Surge

Last Call: Don’t Miss the Final Deadline for Global Influencer Marketing Awards 2024 Entries!

Submit your entries now before it’s too late and shine bright at the Global Influencer Marketing Awards 2024 this July!

By Jack Shute

/ 23 Apr 2024

Last Call: Don’t Miss the Final Deadline for Global Influencer Marketing Awards 2024 Entries!

Week in Review: YMU’s TikTok Star Takeover, Amazon’s New Live Shopping Channel, and Updates From YouTube and Snapchat

From YMU's latest signings to YouTube's Shorts ads, Snapchat's transparency boost, and Amazon's Live shopping channel, it's been a week of digital innovation.

By Jack Shute

/ 22 Apr 2024

Week in Review: YMU’s TikTok Star Takeover, Amazon’s New Live Shopping Channel, and Updates From YouTube and Snapchat

Generative AI’s Impact on the Creator Economy: 75% of Marketers Plan to Increase Investment

Billion Dollar Boy's groundbreaking research reveals the transformative impact of generative AI on the Creator Economy, with marketers increasingly investing in innovative content creation.

By Jack Shute

/ 17 Apr 2024

Generative AI’s Impact on the Creator Economy: 75% of Marketers Plan to Increase Investment