Influencer Marketing

Read about the latest trends in influencer marketing and how brands can successfully engage with creators on all platforms to execute campaigns and partnerships that drive desired outcomes.

“Your Days in the Sun Are Limited” Caner Daywood Discusses Why Pride Marketing has Been Absent in 2025

We spoke to Caner Daywood about Pride marketing in 2025 and how the shifting landscape of brand involvement is impacting LGBTQ+ communities.

By Sofia Aira

/ 8 Aug 2025

“Your Days in the Sun Are Limited” Caner Daywood Discusses Why Pride Marketing has Been Absent in 2025

SoFire’s Hot Campaigns: Urban Decay Uses OnlyFans Star to End Makeup ‘Blandemic’, but for Better or Worse?

This week, we’re looking at a campaign that’s made waves in the beauty industry: the Urban Decay x Ari Kytsya campaign.

By Sofia Aira

/ 6 Aug 2025

SoFire’s Hot Campaigns: Urban Decay Uses OnlyFans Star to End Makeup ‘Blandemic’, but for Better or Worse?

Pepper Agency Launches The Responsible Kidfluence Code to Protect Child Influencers

The Responsible Kidfluence Code is designed to promote safer, more responsible content creation practices with children involved.

By Sofia Aira

/ 5 Aug 2025

Pepper Agency Launches The Responsible Kidfluence Code to Protect Child Influencers

Algowatch: July Social Media Updates

All the social media updates you need to know from July 2025.

By Sofia Aira

/ 4 Aug 2025

Jennifer Quigley-Jones on the Global Influencer Council: Why Founding It Without Influencers Was a Strategic Decision

Founder Jennifer Quigley-Jones is here to set the record straight about founding the Global Influencer Council without any influencers.

By Sofia Aira

/ 4 Aug 2025

Jennifer Quigley-Jones on the Global Influencer Council: Why Founding It Without Influencers Was a Strategic Decision

Game-Changing Leader of the Year

Becky Owen Website | LinkedIn

By Newsdesk

/ 1 Aug 2025

Boutique Talent Agency of the Year

FARQ Website | LinkedIn

By Newsdesk

/ 1 Aug 2025

Talent Agency of the Year

Sixteenth Website | LinkedIn Sixteenth - Beyond Fifteen Minutes of Fame

By Newsdesk

/ 1 Aug 2025

Creator Collaboration of the Year

Billion Dollar Boy Website | LinkedIn 0:00 /0:10 1× Lipton x Cruel Pancake

By Newsdesk

/ 1 Aug 2025

Breakthrough Creator of the Year

Max Klymenko Website | LinkedIn Whalar Group & Sixteenth

By Newsdesk

/ 1 Aug 2025

Global Influencer Marketing Agency of the Year

Billion Dollar Boy Website | LinkedIn

By Newsdesk

/ 31 Jul 2025

Global Influencer Marketing Agency of the Year

Boutique Influencer Marketing Agency of the Year

Nine & Co Group AB Website | LinkedIn 0:00 /0:10 1× Nine Agency

By Newsdesk

/ 31 Jul 2025

Boutique Influencer Marketing Agency of the Year