A Message From the APMA
The APMA has big plans for the year ahead, but it needs your help.
Affiliate Partnerships577
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
Check out the latest posts
Are Bottom-Funnel Partners Over-Credited?
New data suggests that just 13% of lower-funnel partners initiate the conversions for which they receive credit.
GA4 Undervalues Affiliate Marketing – Here’s What To Do About It
A look at alternative strategies to provide more accurate affiliate data.
Klarna Browser Extension Accused of Hijacking Creators’ Affiliate Commissions
Klarna is the latest affiliate to receive a class-action lawsuit from creators.
PI LIVE USA: First Wave Agenda Launch is Here!
Browse the sessions we have in store this year.
Influencer Marketing Projected to Hit $31.2 Billion by 2027
New data shows that influencers are outpacing many other types of affiliate partners. What’s to account for influencer marketing’s success as of late?
