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TwitchCon 2023: How Brands Can Connect With a Super-Engaged Audience

The Twitch community will connect in real life (IRL) at TwitchCon in Paris from July 8-9 2023, but what do brands need to know about streamers, their super-engaged communities, and how to make the most out of Twitch? We have it all set out for you…

By Jack Shute

/ 25 Apr 2023

TwitchCon 2023: How Brands Can Connect With a Super-Engaged Audience

If 2023 Was an App Store, What Would Game Developers Download?

The gaming industry is shockingly changing with new EU policies that decentralise Apple’s monopoly on in-app purchases, and new technologies are entering the market to completely change app development and consumption processes.

By Ilya Lotarev

/ 10 Feb 2023

If 2023 Was an App Store, What Would Game Developers Download?

impact.com Enhances Fruitful Partnerships with Launch of its Global Agency Partner Programme

An innovative new programme launched by impact.com gives agency partners access to a series of benefits including referrals, certification courses, and dedicated resources.

By Neve Fear-Smith

/ 8 Dec 2022

impact.com Enhances Fruitful Partnerships with Launch of its Global Agency Partner Programme

Aligning Marketers and Influencers: Shifting Perspectives on Influencer Marketing Across the Funnel

The influencer marketing sector is experiencing a new wave of innovation, so how can we shift perspectives on the channel across the funnel? impact.com, in partnership with WARC, have

By Neve Fear-Smith

/ 3 Oct 2022

Aligning Marketers and Influencers: Shifting Perspectives on Influencer Marketing Across the Funnel

ThisThat Expand Award Winning Team with Industry Pro Hire

ThisThat is excited to welcome Steph Money, an industry pro with more than ten years of experience, to its Influencer Marketing Award-winning team as Strategic Insight Director. In this

By Neve Fear-Smith

/ 16 Aug 2022

ThisThat Expand Award Winning Team with Industry Pro Hire

ThisThat Continues Exponential Growth Path and Strengthens Leadership Team

Stephanie and Dylan have joined ThisThat as the leading social media survey platform expands its team at a time of continued growth for the company. With a strong track record

By Neve Fear-Smith

/ 11 May 2022

ThisThat Continues Exponential Growth Path and Strengthens Leadership Team

The Secrets of a Winning Brand Ambassador Programme

In the last several years, interest in influencer marketing has only been eclipsed by one other marketing strategy: brand ambassadors. A brand ambassador programme involves reactivating top-performing influencers over

By Guest Writer

/ 26 Apr 2022

“Be Reactive, Keep it Simple and Be Authentic.” – Influencer.com on Their US Expansion

We chatted with Ben Jeffries, CEO of Influencer.com to learn more about why he and his team decided to take their company to the states. Influencer.com started as

By Guest Writer

/ 22 Apr 2022

“Be Reactive, Keep it Simple and Be Authentic.” – Influencer.com on Their US Expansion

Directory Q&A: Stargazer

Neve Fear-Smith chatted with Antoine Forest, CEO at Stargazer to find out more about what they offer. What is Stargazer? Please give our readers an overview of what you

By Neve Fear-Smith

/ 1 Apr 2022

Directory Q&A: Sway Group

Talking Influence chatted with Danielle Wiley, CEO, and Founder of directory listed agency, Sway Group, to find out more about what they offer and how you can get involved. Thank

By Neve Fear-Smith

/ 15 Dec 2021

Directory Q&A: The Outloud Group

Talking Influence chatted with David Hoos, B2B Performance Marketing Manager at directory listed agency, The Outloud Group to find out more about what they offer and how you can get

By Neve Fear-Smith

/ 9 Dec 2021

The New Era of Influencer Campaign and Business Management

The influencer marketing space and its top-tier agencies witnessed incredible growth in the course of the past few years, with its peak still being nowhere near. The progress and

By Neve Fear-Smith

/ 25 Oct 2021

The New Era of Influencer Campaign and Business Management