Now in the role of creative strategist at Digital Voices, Sammy Albon’s background in the influencer sphere started when he, alongside his twin brother Niki, started his career as a freelance content creator seven years ago. From YouTube, to podcasting with the BBC, and now working agency side - Sam
TikTok wants to ensure that creators from across the globe are recognised on the platform, so this month, TikTok has been focusing on honouring the API community with the hashtags
Users can now include their pronouns on their profile
In case you missed it in yesterday’s Talking Influence newsletter, last week, Instagram announced that it has added a feature
According to a recent Gallup poll, 35% of Americans still worry about contracting COVID-19. Although that figure is the lowest since April 2020, it’s still a significant percentage
True diversity was the focus of a recent conversation I had as part of the programming for IMS Global 2021. During a fireside chat with the EMEA Marketing Director of
In simple terms, a creator marketplace is a platform that allows brands and creators to discover one another and connect with ease.
More and more brands are recognising the opportunities
It has been reported that 29% of consumers frequently watch influencers’ livestreams, and among those viewers, 80% are likely to buy products as a result – therefore, the introduction of live
Since switching from Musical.ly to TikTok in 2018, the short video based social media platform has exploded in popularity, creating new opportunities for brands and influencer marketers. Influencer marketing
Clubhouse is an audio-only app hosting virtual rooms for live discussions, with opportunities for users to listen in and participate by speaking themselves. When it launched, Clubhouse was only
Society’s perception of the quintessential influencer is changing. Influencers no longer have a stigma of just being young, white females that are into fashion and beauty. We’re now
For the first time, Ofcom will be able to enforce new regulations under legislation for social media companies that will force them to protect children, stop racism and hate speech,
In just a few days, we have seen announcements from both YouTube and TikTok who are launching new funds and features in order to become the app that can offer
