First up, we caught up with Paulina Anna Solway, 2020’s IMA Rising Star. Paulina was the Managing Director at influencer marketing agency, Pulse Advertising. When awarding Paulina, the judges
As we reminisce on the event and hand over the baton to the Paralympics after two years of Covid restrictions, it is clear the tone of the event was slightly
A new influencer ‘rich list’ reveals some social accounts belonging to the older generation are potentially earning nearly £8000 a post.
An online clothing brand that specialises in comfortable and
Regulations from the Advertising Standards Authority in the UK are tightening rules and guidelines making it compulsory for influencers to declare when a post is an ad, when a post
Platforms such as Twitch are putting the onus on creators to comply with the DMCA without providing them with the proper tools, and those platforms are failing to find effective
Sravya began her career as a graphic designer, but her passion for advocating for mental health has since led her to grow her empire as an ’Multidisciplinary Artivist’. Sravya has built an Instagram following of over 34,000 who join her on her journey to raising awareness of mental health through
Understanding that its audience loves a ‘throwback’, TikTok recently launched the Re:Make campaign. You know what they say, ‘if it ain’t broke, don’t fix it’ – this is
The new ‘limits’ feature is one that users can switch on in order to hide comments or messages from those who do not follow or those who have just started
A recent documentary on the gender-based pay gap, ‘Explained’, sheds some light on what’s behind the fact that female professionals on average still earn less than their male
Nominations are now open for the annual Influencer 50 list. The alphabetical list is curated from a B2B perspective from a combination of peer nominations and research conducted by the
