Are you more likely to make a purchase after seeing an item advertised online, or after the item is recommended to you by a trusted friend or family member?
During pressing economic times, you do not want to be making any mistakes when it comes to selecting the influencers you work with.
Here are six ways that you can make sure you're picking the perfect influencer partners!
Over the past week, our feeds have been full of excited creators who have been selected to take part in the UK LinkedIn Accelerator Programme.
Neve Fear-Smith chats with Julien Wettstein, and creators Beckii Flint and Sammy Albon about what they hope to achieve from the programme.
This year's Influencer Marketing Show was truly bigger and better than ever. Thank you to everyone who attended and made it such a brilliant day.
In case you missed it, here are some of the key takeaways from the day...
You may have heard of certain influencer distinctions – often determined by their follower count.
Today’s influencers can also be defined based on their market specialisation. One example of this is deal-centric influencers.
Today, TikTok World is kicking off, marking the platform's second global product summit for brands to connect, co-create, and thrive with the TikTok community.
The industry is evolving, so we are too.
It’s time for Talking Influence and PerformanceIN to merge together to create one powerhouse – Hello Partner.
We're super excited to announce this news, and we would love to hear what you think!