With 15 years of valuable experience, Artem Ozerkov joins Alexander Bachmann as Co-CEO of Mitgo Group. We caught up with him about his plans for the year ahead, what affiliates he’ll be investing in, and more.
It’s been a busy month of major hires in the partnerships space.
Mitgo Group is the latest player to join the party with the appointment of Artem Ozerkov as Co-CEO.
Prior to this hire, Mitgo was led solely by CEO Alexander Bachmann, who will still be steering the helm with Ozerkov. The move represents a reinforcement of the company’s long-term objectives in the MarTech and AdTech markets.
I’ve spent much of my career working with established affiliate programmes. Recruiting publishers, entering new markets and increasing visibility can deliver strong early growth. Once a programme reaches scale,
Influencer marketing doesn’t need another tool solving one part of the problem. It needs a connected operating layer that brings intelligence, activation and commerce into one scalable commercial channel.
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Reward Gateway | Edenred's Annie Gateva breaks down the biggest affiliate trends, brand-publisher synergy and the power of genuine audience insight.
